Friday, June 28, 2013

Why Does Active Mobility Center need a Business Coach?

The Active Mobility Team
Running Active Mobility Center for 20 years, we were confronted with tunnel vision at a time with great changes in our industry. We know we are good at what we do, but are we the best at what we do? Are we offering the best experience to our customers so they are fans and will spread our message to the world?

In 2012, we were faced with these decisions as well as how to grow our business. Sure we are Accredited and comply with required regulations, but were we efficient, were we growing, were we the leader in what we do, and most important are we having FUN

We discussed the possibility of hiring a consultant, as the trade magazines are filled with Industry consultants who will come in and show you what you are doing wrong, and provide a plan/recipe on what to follow.  With all the changes in the industry, we had concerns with getting advice from within the Medical Equipment industry which was suffering from industry pressures.

We were looking for an outside observation of our company and to see what we were successful with and where we needed improvement.   After extensive research, it was obvious that Action Business Coaching with its association with Success Magazine and several other business oriented groups was the right decision.

In late 2012, we met with Michael Dill from Action Coach and started what has been a sound business decision.  At first it was hard to listen to someone stating what we were not doing correctly; and how this was impeding the growth of Active Mobility Center.  As with all change, we were slow to adopt it, however once we began improving our systems and aware of what was slowing us down; and seeing good things happen- there has been no looking back.

A huge lesson for me was with Personal Growth. Prior to 2012, I was not familiar with the term.  I have read more books in the past  year than I have in the last decade. This journey has made me a better person, and a better leader. It has taught me put others first and to live above the line with Integrity, Ownership, Accountability and Responsibility.  

Carey Britton w/ Michael Dill Receiving IronMan Award
Today I was awarded with an Iron Man Award, this award issued by Action Coach, demonstrates the commitment to the system, and the commitment to improve and persevere over all obstacles. 

In reflecting over the past 9 months that we have been with Action Coach, I am not sure what the biggest benefit has been.  Immediately I would say becoming a better person has helped my relationships in business, with family and friends; it has helped Active Mobility Center Grow, and has helped me be a better leader.

If that was not enough, I find Action Coach to be a marketing tool as when people find out we are using a business coach, they applaud us.  They understand that we are doing this to improve our internal systems, our methods of business all to improve the level of care we provide to our customers. In a time where companies are cutting costs, we are committed to improvement. We are committed to our making Active Mobility Center stand out, and to be the best in the industry.

When we were re-accredited by HQAA, the surveyor was very pleased that we were using a business coach. He mentioned that if more companies used a business coach that his serfvices would not be needed.

We are far from being finished with this process, but are on track to exceed our goals and expectations.  I would recommend Action Coach to any business wanting the edge on their competition.

This article was written by Carey J. Britton, ATP/SMS, CRTS with Active Mobility Center, he can be reached at cbritton@wheelchairguys.com or by phone at (800) 326-4463.

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